Feministing

The Feministing website has a very plain, to the point setup. A white background, stories and updates listed down the page, and the simple black and white text with links mixed in makes for an plain yet easy to read setup for the blog that covers feminists and whats going on in the world that affects women. The main (but highly subtle) color throughout the page is purple, from the logo to the color of the links. The first thing I thought of when i noticed this was the phrase from (church) youth group, 'don't make purple', which stands for pretty much any form of displays of affection. The color signifies the mixing of boys, generally thought of as blue, and girls, who are pink. The logo is a reference to the truck mud flap icon, except in this case the silhouetted female has her (assumed) middle finger up.
The color scheme and the simplicity of the design help to establish ethos for the blog, which i felt was helped by the fact that the creators of the blog kept the number of adds down that are mixed in with the articles. There are important and highlighted links to and articles about many things other than feminism, such as activism for racism, child abuse, rape, and civil rights.